How to use Placeholders (Variables)

Personalization

Personalize Messages with Placeholders in SKEDit

Placeholders help your messages feel more personalized, natural, and tailored to each recipient. Whether you're sending marketing campaigns, business updates, or reminders, placeholders allow you to create dynamic messages that automatically adapt without manual editing.

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What Are Placeholders?

Placeholders are dynamic variables that automatically update when the message is sent.

Instead of rewriting messages for each contact, you can create one message template and let SKEDit personalize it for every recipient.

Placeholders help you create scalable, reusable messages while keeping communication natural and personal. They are useful for reminders, promotions, follow-ups, customer support messages, and recurring workflows.

⚙️ Step 1: Access the Placeholder Menu

• Open the SKEDit app
• Navigate to your preferred scheduling channel:
  • WhatsApp / WhatsApp Business
  • Telegram
  • Messenger
  • Instagram
• Go to the SKEDit scheduling screen (message composition screen)
• Tap the { } placeholder icon inside the message field

Placeholder icon inside the scheduling screen

✍️ Step 2: Insert Placeholders

• Tap the { } icon
• Select a placeholder from the list
• It will be inserted at your cursor position

Available Placeholders

Recipient Placeholders
• Full Name: @recipient_name
• First Name: @recipient_firstname
• Last Name: @recipient_lastname

Date & Time Placeholders
• Day of the Week: @current_dayofweek
• Tomorrow’s Day of Week: @tomorrow_dayofweek
• Current Time: @current_time
• Current Date: @current_date
• Tomorrow’s Date: @tomorrow_date
• After Tomorrow’s Date: @after_tomorrow_date
• Date & Time: @current_date_time
• Day of Month: @current_dayofmonth
• Current Month: @current_month
• Next Month: @next_month
• Previous Month: @previous_month
• Current Year: @current_year
• Next Year: @next_year
• Previous Year: @previous_year

Other Placeholders
• Random Number: @random_number
• Battery Level: @battery_level
• Location by Latitude & Longitude: @location_lat_lon
• Location on Map: @location_on_map

Tip: You can use multiple placeholders within a single message.

Placeholder list – recipient and weekday options

Placeholder list – time and date options

Placeholder list – month, year, random number, and battery level

🚀 Step 3: Schedule & Send

• Complete your message using placeholders
• Set your desired date and time
• Tap Schedule

At send time, SKEDit automatically replaces placeholders with real data.

Example:
Hi @recipient_firstname, your appointment is on @current_date

Becomes: Hi John, your appointment is on March 25

Example of placeholders being replaced with real data

💡 Best Practices

• Keep it natural: Make sure your message reads smoothly after placeholders are replaced
• Avoid overuse: Too many placeholders can make a message feel robotic
• Test before sending: Send a test message to confirm everything appears correctly

🎯 Why Use Placeholders?

• Save time with reusable templates
• Personalize messages at scale
• Increase engagement and response rates
• Maintain consistent communication

Using placeholders in SKEDit helps you automate messaging while keeping it personal — a key advantage for both productivity and marketing performance.